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Providing tools to help sales managers make even better hiring decisions.

About Us

We take the guesswork
out of hiring salespeople!

It’s a safe bet that hiring salespeople isn’t something you do day after day and that you have a lot of other challenges that demand your attention. That’s why we’re here.

Salesforce Assessments Ltd has been providing tools to help companies make even better hiring decisions since 1984.

Background

Before co-founding Salesforce Assessments, Brian Jeffrey spent many years as a sales manager going through the same hiring crap shoot that most sales managers engage in when trying to hire the right salespeople to build a strong and effective team.

Brian recognized that many people, including him, got into sales by accident. Going into sales wasn’t a chosen career path. This often happened because a person got downsized out of a job or moved from another department into sales as a last ditch attempt to salvage them. In his case, it was either go into sales or become unemployed.

Brian found that even people who wanted to be in sales, wanted to be in sales for the wrong reasons. Either they thought it was an easy way to make a living or it was the fast track to riches. Neither seems to be the case.

Finding a Better Way

After years of hiring as many losers as winners, Brian figured that there just had to be a better way to make the hiring decision. In addition to finding people who have the drive, desire, and discipline, he realized that if they didn’t have the right temperament they were unlikely to succeed in sales.

There were, and still are, a lot of assessment tools out there. While they all have merit, Brian found that they were marginally helpful. While they would describe the individual’s characteristics, they rarely provided any quantifiable information to allow you to make a proper judgement call as to how successful a candidate may be. They were simply too general in nature.

The Sales Temperament Assessment

That’s when Brian started the research and testing that ultimately evolved into the Sales Temperament Assessment. For over 20 years, companies have used this tool to assess thousands of salespeople and have found it highly accurate. 

Your sales team is the tip of your company’s marketing arrow and Salesforce Assessments is dedicated to helping you select the best salespeople for the job. We can also help you assess your current sales team to make sure you have the right people.

Our sales assessment hiring tool is designed to help you assess a candidate’s suitability for sales in general, and his or her suitability to sell what you want sold in particular. These two parameters are then combined to give you an overall assessment of the person’s chances of success. Our highly accurate, detailed assessments give you answers, not more questions.

In addition to helping you find the right person, we offer a number of resources in the form of ebooks on sales and sales management, seminars on hiring, and sales management consulting services.

We are located in Ottawa, Canada, and provide our service to companies around the world.

Learn more about how the Sales Temperament Assessment can help you build a better team